Failure, then sketching success

Developing Five Sketches™ came with its share of challenges. Fortunately, all obstacles were overcome. Some of those obstacles were even on the official Ways To Fail list in Seth Godin’s book, The Big Moo.
I’m glad I didn’t have to face them all:

Keep secrets.
Set aggressive deadlines for others to get buy in—then change them when they aren’t met.
Be […]