Attending CanUX in Banff

This week I’m attending the annual CanUX (Canadian User Experience) conference in Banff Alberta.

This year’s focus is on practical how-to methods for designing better user experiences on a budget. Speakers include Rahel Bailie of Intentional Design, one of two speakers who will discuss content-management strategy. Also on the speaker list: Kristina Halvorson of Brain Traffic, […]

The business case for design: ROI

Peter Merholz of Adaptive Path explained his view that customer experience is an investment, not a cost, in an article this week on Harvard Business Publishing’s site.
I adapted one of the “linking elephants” illustrations in the Merholz article by adding another row of boxes and text to illustrate what Merholz says: it is design that motivates […]